Learning from business leaders
At the University of Wisconsin-Madison, our Wisconsin BBA and MBA students address
real-world business challenges alongside leaders from Fortune 500 companies.
Read about these innovative learning experiences.
Inspiring our alumni community
Read the Spring issue of Update magazine, filled with stories about the innovative ideas
and breakthrough careers coming out of our passionate community of alumni, faculty, and students.
Earn your MBA while you work
Ranked #21 by The Economist among public executive
programs globally, our Executive MBA can advance
your career and help you lead at the highest level.
Improving online ad targeting
Paul Hoban, assistant professor of marketing, presented his research-based insights on improving the performance of online ads to attendees at this year’s A.C. Nielsen Alumni and Friends Summit. Get an insider’s look at his findings.

Latest Updates

numbers mba uw-madison wisconsin school of business
Dan Olszewski, director of the Weinert Center for Entrepreneurship at the Wisconsin School... Read More »
School NewsMay 19, 2015
wisconsin mba wisconsin school of business
One of the many wonderful things about the Wisconsin MBA Program is the myriad of ways to... Read More »
MBA BlogMay 11, 2015