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Chris Lawton

Near the end of our stay in Guangzhou, we each participated in a day of qualitative research with Dell. The day included a site visit to a small business for an in-depth interview and a focus group... Read More

Katie Hankes
Guangzhou Blue Moon Company Visit
by: Katie HankesTuesday, May 8, 2012

Over spring break, the A.C. Nielsen Center students visited several American and Chinese companies in Guangzhou to gain a better understanding of how consumer insights are gathered in China.... Read More

Heidi Freund
Guangzhou Culture and Tourism
by: Heidi FreundFriday, May 4, 2012

A city of almost 15 million people, Guangzhou offers a unique experience to tourists. Despite being quite metropolitan, Guangzhou is often overlooked in favor of other large Chinese cities, like... Read More