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Chris Lawton

Near the end of our stay in Guangzhou, we each participated in a day of qualitative research with Dell. The day included a site visit to a small business for an in-depth interview and a focus group... Read More

Valeriya Kuts
Dell Marketing Research Project
by: Valeriya KutsThursday, May 17, 2012

A major educational component of our trip was collaborating with Dell, Inc. and Sentient Services (Dell’s research provider) to conduct qualitative research on technology usage in the context of... Read More