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Alison Heimert
Current Topics Industry Trip to Chicago
by: Alison HeimertThursday, November 30, 2017

With the explosion of digital media in the past decade, companies now have the capabilities to gather an infinite amount of information about the population, allowing them to communicate with their... Read More

Women In Marketing Research
by: Kelly GoldthorpeThursday, December 12, 2013

This year the women of the A.C. Nielsen Center are a small, but mighty group of four. Historically, the marketing research program has been slightly skewed toward women, but this year we account for... Read More