I first heard about Kantar 5 years ago when I was an undergraduate student at Miami of Ohio. I remember being fascinated by some of the virtual reality technologies that the company used in Asia to... Read More
On the A.C. Nielsen Center and Center for Brand & Product Management’s second day in China we visited the U.S. Embassy in Beijing where we were greeted by Damian Felton, a commerce... Read More
Thirty full time MBA students from the brand management and marketing research specializations have arrived in Beijing. We are here to learn how companies meet consumer needs in the world's second... Read More
I am what they call a ‘Double Badger.’ I did my undergrad at Wisconsin and loved it so much I thought I’d come back for more and pursue my MBA here! That being said, the idea of... Read More