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Browse the archive for news prior to November 30, 2015. For more recent news go to Latest School News.


More Than a Sport: The Roller Derby Marketplace of Ideas
by: Rob KellyTuesday, September 15, 2015

Markets exist not just for the exchange of goods and services for money. They also provide for an exchange of ideas, enabling people to create identities for themselves. Craig Thompson, the Gilbert... Read More

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Barry Gerhart, the Bruce Ellig Distinguished Chair in Pay and Organizational Effectiveness in the Management and Human Resources Department at the Wisconsin School of Business, and his co-authors have... Read More

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Measuring online display ads is difficult, and misleading results can cause companies to spend money on ads that don’t work. That’s why Paul Hoban, assistant professor of marketing at the... Read More

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Inside the 2015 A.C. Nielsen Summit
by: Rob KellyTuesday, April 28, 2015

More than 160 Wisconsin School of Business alumni and industry partners gathered to discuss insights-driven innovation, social science-based analytics, technologies that expand qualitative research,... Read More

Posted Under: School News Archive