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Marketing the iPad
Tuesday, February 16, 2010

Apple’s release of the new iPad web tablet has generated waves of interest from consumers and industry. While some industry observers are embracing the iPad as a game changer, others are... Read More

The New York Times cited the leading role played by the Wisconsin MBA in the growing interest in specialized MBA programs. “The university is widely considered the pioneer in niche MBA programs,... Read More

Steve Bennett

Steve Bennett (BBA '76), former CEO of Intuit, will return to campus December 1, 2011, for a discussion with full-time MBA students as part of the M. Keith Weikel Speaker Series.... Read More

TV image

Assistant Professor of Marketing David A. Schweidel was be one of four panelists featured in Interactive TV Today [itvt]’s TV of Tomorrow NYC Intensive Panel on Dec. 5. The panel, whose... Read More