Provide an applied learning experience

Knowing that we often learn best by doing, our department has partnered with industry over many years to conduct applied learning projects. These projects generate from a need within the partner organization, who offers time and support as students analyze the problem, develop recommendations, and present these recommendations to top leaders within the organizations. During this process, students develop stronger appreciation for organizational structure and activities, project management, teamwork, and specific content acumen.

Offer a Remarkable Opportunity

United Airlines GroupConsider participating in an applied learning project and experience the excitement and gratitude of our students. Recent semester-long projects have been completed in coordination with a variety of organizations, including:

  • Abbott Labs
  • American Family Insurance Company
  • CUNA Mutual Group
  • East Madison Community Center
  • Lands’ End
  • Willis Towers Watson (formerly Towers Watson)
  • United Airlines
  • Validus
  • Meemic Insurance
  • Wartburg College

Examples of Recent Applied Learning Projects:

TomoTherapy Enterprise Risk Management Audit
Shortly after TomoTherapy, a Madison-based biotech firm, became a public entity, a group of MBA students led by alumna Christy Kaufman conducted an ERM audit of the organization. Reporting to the firm's C-Suite, the MBA team offered a series of recommendations to manage TomoTherapy’s risks in a holistic fashion. Several ultimately were implemented by management.

United Airlines Risk Management Dashboard
A team of eight MBA students and five BBA students analyzed United airline’s claims history and identified relevant relationships within the data. The team then recommended a better way to represent these relationships using United's new data management tool. The resulting dashboards and recommendations were presented to United’s leadership team with the intent of enhancing risk management decisions.

Andy Nottestad