At the Wisconsin School of Business, employers have many opportunities available to engage and increase their visibility. Within the BBA and MBA programs, there are a variety of resources extended to employers that enable them to target and reach the greatest number of students in the most efficient and comprehensive manner. Listed below are our recommended engagements to help increase your brand recognition and boost the level of student interest in your opportunities.

Student Organizations

For the most effective exposure on campus, it is important to use a variety of approaches in connecting with students. Student organizations can provide an array of opportunities for employers to become involved in their membership. From guest lectures to onsite visits and participation at networking events, these student-led groups are a perfect place to connect. Please visit the BBA Student Organizations page or MBA Student Organizations page to view a list of student organizations. You can also view the University of Wisconsin Student Organizations Directory to see a complete list.

Workshops & Mock Interviews

Enhance your presence on campus by assisting with the development of our students through mock interviews or by guest lecturing as part of our foundational career development workshop series each semester. Both the BBA Advising Center and MBA Career Management Center organize opportunities for our students each semester to experience behavioral-based and case mock interviews. Employers make this program successful by providing students with helpful feedback that is critical to their learning and development. Please consult with one of our team members if you are interested in participating in our mock interview programs.

Badger Business Job Shadow Program

Through the Badger Business Job Shadow Program, companies have the opportunity to give newly admitted freshmen and sophomores in the Wisconsin School of Business an up-close look at a company or industry by "shadowing" professionals during a typical day on the job. This one-day shadow experience occurs over winter break (January) and matches students with business professionals and alumni to gain insight into their career interests based on an automated process in BuckyNet. Students explore different career possibilities and see firsthand how classroom skills relate to the workplace. Employers get the opportunity to make a positive impact on the lives of students. This is a great way to educate our students while also immersing them in your company’s culture for a day. For more information, click here.

Internships & Student Ambassadors

Building an internship program with students can increase your exposure on campus throughout the academic year! For information on creating an internship program for your organization, please view our guide: Designing a Successful Internship Program. Following their internship, the students return to campus and can serve as your ambassadors. Student ambassadors are able to reach out to other students and student organizations in a way that is not easily accessible to you. The student ambassador can become your organization’s eyes and ears, which will provide you with an ongoing pulse of campus!

Campus Advertising

Advertisements may be placed in one or both of the campus student newspapers or the Wisconsin BBA program student magazine.

Badger Herald
Daily Cardinal
Phone: 608-257-4712
Phone: 608-262-5854

Classroom Connections

Making connections with faculty in the departments housing majors of interest to you will increase your exposure to a targeted population of students. Some faculty may be willing to work with you in providing opportunities to share your expertise in the classroom. Employer classroom visits typically need to be set up far in advance of your arrival. Employer representatives must have the ability to add “real world” experience that will enhance the curriculum. Please contact a career services team member if you have questions about classroom or departmental engagement.

Wisconsin BBA Corporate Partners Program

The Wisconsin BBA Corporate Partners program offers organizations an opportunity to create a corporate presence at the University of Wisconsin-Madison, specifically in the Wisconsin School of Business. Utilize this cost-effective, tax-deductible (to the extent of the law) method to raise awareness of your organization on campus and play a critical role in helping to produce the next generation of skilled and professional business leaders.

BBA Corporate Partners program funding provides students with unlimited free access to our BuckyNet system, leadership programming, mock interviews, career and academic exploration resources, career development publications, and personal and professional development opportunities. For further information about the Corporate Partners program, please contact Jamie Marsh at or 608-262-2810.

Corporate Partners Flyer

Click here to view our Corporate Partner brochure.

Connecting with the Wisconsin MBA Program

The Wisconsin MBA program has sponsorship opportunities for individual companies throughout the year. These events are a chance for organizations to gain visibility among students and prospective candidates. Some of the potential sponsorship events include:

Full-Time MBA Program

  • Wisconsin Experience (MBA orientation)
  • Diversity Summit
  • Prospect Preview Days
  • MBA Student Leadership Retreat
  • Case competitions

Evening & Executive MBA Programs

  • Guest speaker and panel opportunities
  • Co-presentations on career topics
  • International site visits: Evening & Executive MBA students participate in a 10-day global trip conducting site visits to numerous multi-national companies. Companies participating gain visibility to students, alumni, and broader communities through internal and external marketing efforts including social media.

Finally, each of our 10 MBA centers of specialization has various means of connecting with targeted student populations for recruiting functional roles. These include:

  • Applied Learning/Current Topics class presentations
  • Consulting engagements
  • Project assistant (PA) scholarships/awards/projects
  • Advisory board presence/memberships

Each year, various specializations, student organizations, and other student groups coordinate company or geographic-based trips. The Wisconsin MBA program also sponsors international trips based on student interest. Companies can volunteer to host groups of students. Often visits take the form of an organizational overview, case study, company tour, and/or networking reception.

To explore current opportunities, contact:

Full-Time MBA Program

Joe Protopapa
Director, MBA Career Management

Evening & Executive MBA Programs

Taura Prosek
Director, MBA Career Management

MBA Career Management Office at