The 2018 A.C. Nielsen Alumni & Friends Summit is coming up on October 18-19. The Summit is an invitation-only educational conference focused on an industry theme of the alumni’s choosing. We're excited to announce this year's theme is: Leading through Disruption.

From the need to bridge the say-do gap to the increased speed from insight to decision-making, our industry, and business overall, is facing disruption. The 2018 Summit will explore the top trends in research, from the rise of experimental market research tools to the integration of big data and empathy, to better position you and your organization to lead the disruption, not be the disrupted.

This Summit will offer a variety of keynote speakers, case study examples, discussion sharing and networking opportunities to foster the educational and inclusive community we strive for here at UW.

This year our Summit intersects with UW's Homecoming. Because it's also homecoming we encourage everyone to reserve hotel rooms fast! See more information on the lodging page of our Summit website.

You'll be able to register for the WSB Homecoming Bash and purchase tickets from our block with the Summit registration.