Get an inside look at the A.C. Nielsen Center. Read about our students, alumni and the experience of getting one of the nation’s top marketing MBAs.

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Alumni Spotlight - Stephen Griffiths

May 19, 2020

I had the great pleasure of interviewing a Class of 2015 Alumnus, Stephen Griffiths. The following is a summary of our interview where we covered topics like what Stephen was doing pre-MBA, why he chose …

The Focal Point Newsletter: Spring 2020

May 14, 2020

Enjoy the spring 2020 newsletter. You’ll find articles of our global learning experience, reflections on classes moving to online, photos and one of our favorite parts, an alumni spotlight. As always it is fun to ask the students to capture their experiences in their own words to share with you how our specialized curriculum and attention on experiential learning to make our MBA graduates ready to excel in their career as consumer insight leaders.

Storytelling with Data

May 14, 2020

Have you ever heard someone mention the importance of storytelling? Over the past few years of my career and during my time as an MBA student, storytelling has been a buzzword to say the least. Why do people keep talking about it? Because storytelling seems to work. It’s proven that people remember stories better than they remember data or other, more linear presentations of information.

Celebrating the Class of 2020!

May 14, 2020

Congratulations to the A.C. Nielsen Center Class of 2020 Graduates! This year’s class has proven their smarts, their dedication and their ability to overcome anything. Each one of them is full of personality that will …

Alumni Spotlight - Manish Tewani

May 14, 2020

Learn where A.C. Nielsen alum Manish has gone post-MBA.

Are There Badgers in India?

May 14, 2020

Learn about the marketing analytics and insights students' marketing experience course trip to India in January 2020.

Learning to Cope, and Coping to Learn during COVID-19 - An MBA Student Perspective

May 11, 2020

Personal Reflections on getting an MBA during the COVID-19 pandemic

Trends to Watch

May 10, 2020

It’s the start of the 2020s and even though the new decade hasn’t gone off to the start that most of us expected, we are still seeing remarkable things happening in the world of marketing …

Reflections on Two Years as a MBA Student

May 9, 2020

When I started my MBA, I heard over and over again, “You’re going to blink, and it’ll be over”. Of course, I was skeptical at the time, but it turns out that every single person …

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