Celebrity or Familiarity

Robin Tanner

Robin Tanner
Assistant Professor | Marketing
"Does familiarity matter more than fame in marketing?"

Reaching Consumers

David Schweidel

David Schweidel
Assistant Professor | Marketing
"How can we collect better measures of how many customers ads are reaching?"

Comparative Effectiveness

Marjorie Rosenberg

Marjorie Rosenberg
Professor | Actuarial Science, Risk Management and Insurance
"Analyzing the true cost of health care"

Housing Prices

Morris Davis

Morris A. Davis
Associate Professor | Real Estate
Academic Director of James A. Graaskamp Center for Real Estate
"The drastic change of risk premium paid to housing"

Urban Development

Stephen Malepzzi

Stephen Malpezzi
Professor | Real Estate
Department Chair for Real Estate and Urban Land Economics
"Divergent socioeconomic backgrounds and the impacts on urban development"

Changes from the Recession

Sharon McCabe

Sharon McCabe
Faculty Associate | Real Estate
"Incorporating real-world financial trends into the curriculum"

International Accounting Standards

Terry Warfield

Terry Warfield
Professor | Accounting and Information Systems
Executive Director of the Arthur Andersen Center for Financial Reporting and Control
"A compelling argument for international accounting standards"