When imitating success, a perfect copy seems like a good idea. However, my research suggests that imperfect imitation can sometimes lead to better performance outcomes. When a company copies a product... Read More
Managers are accustomed to responding quickly to competition from other companies in their industry. But industry activists—organizations that object to certain social or environmental practices... Read More
Smart business leaders recognize that human capital is one of the keys to competitive advantage. If you’re a hiring manager, you know that recruiting talent with the right mix of knowledge,... Read More
When a company faces turbulence in its external environment, some management gurus argue that the company should respond by developing innovative technologies, updated product offerings, or new ways... Read More