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Tim Masterton
Scott Cook Applied Learning Fall 2016
by: Tim Masterton Tuesday, September 20, 2016

It’s not every day you get to talk to someone like Scott Cook -- someone who changed the way Americans manage their personal finances. But opportunities like this are actually quite frequent for... Read More

Mike Vig
Back in Boston with ESPN
by: Mike VigFriday, April 29, 2016

Last month, I had the opportunity to once again attend the MIT Sloan Sports Analytics Conference in Boston. The goal of the conference is to provide a forum to discuss the increasing role of analytics... Read More

Our Advisory Board
by: Cassie BegalleThursday, April 28, 2016

Industry Leaders + Passionate Board Members + Engaged Mentors = Our Advisory Board When I first joined the Center for Brand and Product Management, I had high expectations for the Advisory Board. I... Read More

Natalie Randall
My New Appreciation for TAs
by: Natalie RandallMonday, April 18, 2016

This semester I had the fortunate opportunity to become a Teaching Assistant for an undergraduate marketing course here at UW. One of the many great aspects of the MBA program here at Wisconsin is... Read More