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Mike Vig
Back in Boston with ESPNby: Mike VigFriday, April 29, 2016

Last month, I had the opportunity to once again attend the MIT Sloan Sports Analytics Conference in Boston. The goal of the conference is to provide a forum to discuss the increasing role of analytics... Read More

Our Advisory Boardby: Cassie BegalleThursday, April 28, 2016

Industry Leaders + Passionate Board Members + Engaged Mentors = Our Advisory Board When I first joined the Center for Brand and Product Management, I had high expectations for the Advisory Board. I... Read More

Student Spotlight: Chris HattonMonday, April 25, 2016

I’m incredibly excited to be joining the Schwan’s team this summer, a company with so many things going for it that all I can say is that if companies were foods, Schwan’s would be... Read More

Natalie Randall
My New Appreciation for TAsby: Natalie RandallMonday, April 18, 2016

This semester I had the fortunate opportunity to become a Teaching Assistant for an undergraduate marketing course here at UW. One of the many great aspects of the MBA program here at Wisconsin is... Read More