Thursday, October 16, 2014Center for Brand & Product Management BlogHow to Get a Quick Start In Your MBAby: Jessica Lew

Switching gears from being a professional to a full-time MBA student comes with growing pains. It is often said that first year of MBA is like drinking from a fire hose. And I can’t lie to you,... Read More

Tuesday, October 14, 2014Center for Brand & Product Management BlogFrom Insight to Action – A Day at Procter & Gambleby: Jackie Swoyer

On September 12th, students from the Center for Brand & Product Management and A.C. Nielsen Center for Marketing Research had an awesome opportunity to visit Procter & Gamble’s worldwide... Read More

Tuesday, September 30, 2014Center for Brand & Product Management BlogBack to School – My Wisconsin Experienceby: Whitney Peiser

August came around quickly this year and it was time for one of the biggest changes of my life – starting my MBA at Wisconsin! The first two weeks are called orientation, or the “Wisconsin... Read More

Thursday, August 28, 2014Center for Brand & Product Management BlogMy Summer at General Mills: Totino’s and Toaster Strudel and Green Giant, Oh My!by: Margaret Whiting

My name is Margaret Whiting and I just completed my summer internship at General Mills working on innovation in the frozen division. I hit the ground running in Minneapolis just days after my last... Read More