The following Knowledge Centers are affiliated with the Marketing department:
A.C. Nielsen Center for Marketing Research
The A.C. Nielsen Center for Marketing Research was created to train MBA students in the specialized ideas, issues and techniques of marketing research as well as to help discover and disseminate new marketing research knowledge.
The center provides many opportunities including: an MBA in marketing research, funded project assistantships that give students real-world training while helping industry solve real problems, marketing research speakers and forums, advising to help match students and alumni to career opportunities, marketing research alumni reunions. Read More >>
Center for Brand & Product Management
The Center for Brand and Product Management was founded by Intuit founder Scott Cook and his wife and former Software Publishing Company marketing vice president Signe Ostby to train the next generation brand and product managers.
The Center administers country’s first and only university-based MBA in Brand and Product Management and offers Applied Learning and other programming to boost students’ success. Read More >>
Grainger Center for Supply Chain Management
The Grainger Center for Supply Chain Management is the country’s only endowed university-based center specializing in supply chain management.
Center programs include an MBA program and an undergraduate specialization, an Executive Speaker Series, seminars, and Executive Education courses and a certificate. Read More >>