The New York Times lists the G. Steven Burrill Business Plan Competition among top campus competitions.

Originally called the UW TEC Prize, the competition began in 1998. The Burrill Competition is an exciting opportunity for UW–Madison students to develop and present business plans for new and emerging ventures! Students compete for more than $50,000 in cash and services! Participants have leveraged the knowledge, experience, and exposure gained from the competition to form successful new companies and nonprofit organizations.

Prize Updates!

In addition to the more than $20,000 in annual prize money, the Burrill Competition will feature additional, special cash prizes in 2014!

1. The AARP Foundation Prize: AARP Foundation is working with struggling individuals age 50 and above by being a force for change on the most serious issues they face today: hunger, housing, income and isolation. Student ventures addressing these needs are eligible for this special prize worth $5,000! New this year: Betsy Abramson, Deputy Director of the Wisconsin Institute for Healthy Aging, will help students pursuing this prize find useful resources. For more information, please contact the competition organizers.

2. The Wisconsin Center for Education Products and Services (WCEPS) Education Prize of $3,000 will go to the best plan for a business that serves the education sector. The winning business plan will describe a product or service that teaches or facilitates the teaching of useful skills to students of any age. Special preference will be given to those businesses able to serve students from disadvantaged backgrounds. Business will not need to serve disadvantaged students exclusively, but preference will be given to those able to serve disadvantaged students as an important component of their activities. For more information about this prize, please contact WCEPS.

Hundreds of students have participated in the competition, and thousands have attended related seminars and built new skills. Often working in inter-disciplinary teams of two or more people, students develop and present a business plan to a panel of judges. Winning ideas have included plans to market and sell products such as personal finance software, bindings for wake boards, and bio-genetic information. Several teams have leveraged the knowledge, experience, and exposure gained from the competition to form successful new business ventures.

Crucial support from G. Steven Burrill, competition alumni, and many others across the UW campus and throughout the Madison community makes this educational opportunity an unrivaled forum for students wanting to hone their entrepreneurial acumen and savvy.

Learn more about the student involvement in the competition – numbers of teams, participants, majors and more – in the Burrill Competition Data Digest.


Competition Support

The G. Steven Burrill competition is supported by campus partners and community organizations:

Contact Us

If you have any questions and need more information about the competition, please contact:
John Surdyk -
Wisconsin School of Business
975 University Avenue, Grainger 2296
Madison, WI 53706-1691

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