Students in the Center for Brand and Product Management get the opportunity to travel around the world and learn about foreign brand concepts.

Students get to network with potential employers as well as learn more about another culture.

Brand and Product Management students get the chance to work as a team through a number of team-building activities.

Not only do students go to companies on their international trips, but they also get to tour through major attractions in the country.

On a recent trip to China, students got the opportunity to see how the products that they have studied and also used are made.


Students got see what the international headquarters are like for major corporations like Target.

Learning more about these cultures and business practices helps to make UW MBA students better Brand Managers.