Building our research excellence
This fall, the Wisconsin School of Business welcomes three new faculty members whose unique research and dedication to teaching will inspire our students and deepen our collective expertise.
Taking the risk out of reputation
In the digital age, bad publicity can damage a company’s reputation—and bottom line—more quickly than ever before. Professor Joan Schmit studies the feasibility and potential benefits of reputation risk insurance.
Partnering with local business
Thomas O'Guinn, professor of marketing, collaborated with Capital Brewery to give Wisconsin MBA students the chance to solve real-world business problems. Read about how Wisconsin MBAs helped grow this iconic local business.
Prepare to make immediate impact
The Center for Professional and Executive Development offers courses, certificates, and custom
programs designed to meet your specific business needs. Find out how to maximize your ROI in
continuing education.

Latest Updates

cbpm center for brand and product management marketing mba university of wisconsin madison wisconsin school of business
This summer I had the fantastic opportunity to intern with nine other MBA students from... Read More »
MBA BlogAug 21, 2015
university of wiscosnsin madison wisconsin school of business
Kara Obermire, an accounting Ph.D. candidate at the University of Wisconsin-Madison... Read More »
School NewsAug 27, 2015


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